According to a study, 78 percent of small businesses attract new customers through social media. The most common way to promote a business on social networking sites is advertising. However, paid advertising is not the only way to reach out to target customers.
Social media marketing involves promoting your content and engaging with your target consumers on social media channels like Facebook, Instagram, Twitter, LinkedIn, and Pinterest. Social media marketing includes activities like posting text and image updates, videos, and other content that drives audience engagement, as well as paid social media advertising.
Social media marketing helps improve brand loyalty.
Engaging with your customers and leads on social media helps you build stronger customer relationships. This can set you apart from your competition by showing your audience how your brand is different and reinforcing that your business cares about its customers.
This tactic is used in digital marketing to help businesses increase brand awareness, generate more leads, and improve customer engagement.
We can help you understand how it works in today’s modern world, help design a system that works and put you in touch with our network of Aussies who are international experts and who get results.