Books

Many small business owners struggle to grow a successful business because of a lack of knowledge of the key areas to focus on. Our book, ‘Chasing the Dream – How to Grow a Business in these Amazing Times!’ provides a guide on how to create a business full of meaning and purpose.

It may sound simplistic but basically there are just four ways to create a more profitable and valuable business.

These 4 fundamental strategies will help you win more customers, motivate them to come back to you more often, prompt them to spend more when they do and improve the processes in your business to ensure that you can manage the growth.

In theory, it is really that simple!

If you could increase each one of these 4 factors by just 10% the combined effect would be an incredible 46.4% increase in your sales. Our book focuses on using these four strategies and provides heaps of ways to do this, allowing you to implement many in your business straight away.

This is a book about the extraordinary economic, social, personal and emotional impact accountants across the world are having. On the dust jacket the giants of the profession hail it as Brilliant , Truly inspiring , A message the world needs to hear , The shot in the arm that every small accountancy firm needs , A desperately needed wake-up call , A massive contribution and On a par with Jim Collins. The 57 inspiring accountancy practices featured in its pages come from every continent, and are of every size and age. And by reading their stories you will: See how they are generating growth, creating jobs and changing lives Understand how they are making the world a happier and fairer place Discover the four main types of services accountants provide that make all of this possible Debunk the 15 excuses that prevent some accountants achieving their full potential Learn how to build an accounting firm that is extraordinarily rewarding for everyone involved, both financially and emotionally. By helping accountants to understand the profound impact they can have, this book inspires them to stand tall, inspires them to serve their clients better, inspires them to make more of a difference and inspires them to improve the reputation of the entire profession. As such it is essential reading for the accounting profession s leaders of today (founders, partners, directors etc.), the leaders of tomorrow (managers, qualified accountants, trainees, students etc.) and anyone else who cares about the profession.

Go straight to page 57 to read our inspirational story!

Product details

The Linkedin Playbook gives the step-by-step process to build an effective pipeline of leads, clients and sales for the people creating those profiles and joining LinkedIn.

Over 2,000 hours of research has gone into perfecting the process outlined in this book. The methodology outlined is currently being used by our clients in multiple industries in Australia, New Zealand, USA, Singapore, Dubai and The UK.

LinkedIn is simply the best option for reaching out to your ideal clients, bypassing gatekeepers and getting the sale. Yet it requires a specific process of nurturing and providing value along the way.

• The power of Social Serving versus Social Selling
• How to position yourself as an Industry Thought Leader
• How to set out your profile to speak to your ideal clients in a voice they understand
• How to and when to connect, engage and convert prospects in a professional manner
• How to write your own scripts that work
• The rookie mistakes you simply must avoid

NOW YOU AND YOUR BUSINESS REALLY CAN CHANGE OUR WORLD

In 2015, a group of well-respected business leaders got together in Geneva. People like Sir Richard Branson, Paul Polman and Bill Gates.
And what they launched that day gave the world something new; something we’ll look back on as a critical moment in time.They laid out a plan for business to save our world.

The plan had 17 goals and they gave us until 2030 to reach those goals.
This plan became the Sustainable Development Goals (the SDGs) or the Global Goals. Think of it as a pathway for business and a pathway for humanity.

This brilliantly conceived and crafted book shows how ‘ordinary’ people are adopting, embracing and applying the goals and directly changing our world. More importantly, this book shows you how you can tread that pathway with them.

Featuring: Alexander Inchbald, Andrew Bachour, Ben Walker, Bernadette Sarginson, Brian Keen, Catherine Yang, Cheryl Angela, Chris Beks, Christopher Wick, Craig Doyle, David Keith, Deanne Firth, Deborah Harris, Douglas Barra, Dr Hanan Al-Mutawa, Dr Madhav Narayan Sathe, Gary Tho, Goh Swee Chen, Harvee Pene, Heather Yelland, Helen Campbell, Jamie Selby, Jeannie and Paul McGillivray, Jeremy Bentham, Joanna Oakey, Jody Ann Johnson, Joshua Ngoma, Karen Longwith, Karina Grassy, Kirsten Hawke, Kristy Castleton, Linda Saddlemire, Louisa Lee, Masami Sato, Mathew Colin Davis, Monty Hooke, Natalie Jameson, Pam Featherstone, Paul Polman, Peter Fowler, Richard Flanagan, Robert Lee, Russell Byrne, Shane Black, Shannon Burford, Sian Conway, Stacey Kehoe, Stella Petrou Concha, Steve Pipe, Susie Hutchison, Susan Dean, Paul Dunn and Yves Daccord.

Go straight to page 57 to read our inspirational story!

• Format: Kindle Edition
• File Size: 2878 KB
• Print Length: 383 pages
• Publisher: Dean Publishing (30 June 2019)
• Sold by: Amazon Australia Services, Inc.
• Language: English
• ASIN: B07TV4FW5L
• Text-to-Speech: Enabled 
• X-Ray:
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• Word Wise: Enabled
• Enhanced Typesetting: Enabled 
• Average Customer Review: 5.0 out of 5 stars   2 customer reviews
• Amazon Bestsellers Rank: #65,790 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • #24 in Business Ethics (Kindle Store)
  • #182 in Business Leadership (Kindle Store)
  • #47 in Business Ethics (Books)