Another Way to Stand Out

Hello Chasers,

In this ever-increasing competition for your ideal customer, you have to find ways to stand out in the market in order for them to see and find you.

If you are a regular producer of marketing content you will know the value of providing information about the products or services you sell and how they can solve the problems of your customer.

Sharing your expertise and knowledge in a crowded market space is one way of showing your uniqueness and point of difference and using your voice and personal style is another.

That’s where a podcast fits in nicely.

If you are not familiar with this term or use it as a form of marketing, a podcast is a digital audio or video file that is available on the Internet for streaming or download onto a computer or mobile device – think Spotify or Audible as common examples of digital platforms where you can download music and books to listen to.

Click here to read more …

Read more of our daily blogs in our Chasing the Dream Facebook Community

Share This

Related Posts

Featured
4 Min Read

On the 5th Day of Christmas …

Hello Chasers, We are delving into Santa’s sack today and we’ve pulled out a gift for you. We have an inspirational book for you – The E-Myth revisited! I find myself re-reading this book at least…
Read Full Article
Featured
4 Min Read

On the 4th Day of Christmas …

Hello Chasers, The annual commemoration of the birth of Jesus Christ is a widely observed (and commercialised) holiday, celebrated on December 25th by billions of people around the world. Leading up to the holiday, consumers will…
Read Full Article